The 2026 GEO Audit Checklist: 40+ Checks for AI Readiness
Alex ChenDecember 28, 202515 min read
Schema Markup Checks
The foundation of AI visibility starts with structured data. Review these essential schema checks:
- Organization schema present on homepage
- Product/Service schema on relevant pages
- FAQ schema for question-and-answer content
- HowTo schema for tutorial content
- Article schema for blog posts with author info
- BreadcrumbList schema for navigation
- LocalBusiness schema (if applicable)
- Review/AggregateRating schema for social proof
- JSON-LD format used (not Microdata)
- No duplicate schema on single pages
Content Quality Checks
AI models prioritize authoritative, comprehensive content:
- Unique, original content on all key pages
- Clear, factual language (no vague claims)
- Specific data points and statistics included
- Sources cited for factual claims
- Comprehensive topic coverage (not thin content)
- FAQ sections with direct answers
- Proper heading hierarchy (H1 through H4)
- Meta descriptions that summarize page content
- Alt text on all images
- Internal linking between related content
Technical Checks
The technical foundation ensures AI crawlers can access your content:
- Fast page load times (under 3 seconds)
- Mobile-responsive design
- Valid HTML without major errors
- Clean URL structure
- Proper canonical tags
- XML sitemap present and updated
- llms.txt file at site root
- robots.txt allowing AI crawlers
- HTTPS enabled across all pages
- No broken links or 404 errors
Authority and Trust Checks
External signals that build AI confidence in your brand:
- Google Business Profile claimed and complete
- Wikipedia or Wikidata presence
- Industry directory listings
- Social media profiles active and linked
- Third-party review site presence
- Media mentions and press coverage
- Industry association memberships
- Author bios with expertise credentials
Freshness Checks
AI models value current, maintained content:
- Content last updated within 6 months
- Blog publishing cadence (at least monthly)
- Copyright year current
- Broken link monitoring active
- Schema markup dates accurate
- News and announcement section active
- Product/service information current
Want to improve your AI visibility?
Try our free GEO audit and discover how AI search engines see your brand today.
Free GEO Audit