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GEO Fundamentals

The 2026 GEO Audit Checklist: 40+ Checks for AI Readiness

Alex ChenDecember 28, 202515 min read

Schema Markup Checks

The foundation of AI visibility starts with structured data. Review these essential schema checks:

  1. Organization schema present on homepage
  2. Product/Service schema on relevant pages
  3. FAQ schema for question-and-answer content
  4. HowTo schema for tutorial content
  5. Article schema for blog posts with author info
  6. BreadcrumbList schema for navigation
  7. LocalBusiness schema (if applicable)
  8. Review/AggregateRating schema for social proof
  9. JSON-LD format used (not Microdata)
  10. No duplicate schema on single pages

Content Quality Checks

AI models prioritize authoritative, comprehensive content:

  1. Unique, original content on all key pages
  2. Clear, factual language (no vague claims)
  3. Specific data points and statistics included
  4. Sources cited for factual claims
  5. Comprehensive topic coverage (not thin content)
  6. FAQ sections with direct answers
  7. Proper heading hierarchy (H1 through H4)
  8. Meta descriptions that summarize page content
  9. Alt text on all images
  10. Internal linking between related content

Technical Checks

The technical foundation ensures AI crawlers can access your content:

  1. Fast page load times (under 3 seconds)
  2. Mobile-responsive design
  3. Valid HTML without major errors
  4. Clean URL structure
  5. Proper canonical tags
  6. XML sitemap present and updated
  7. llms.txt file at site root
  8. robots.txt allowing AI crawlers
  9. HTTPS enabled across all pages
  10. No broken links or 404 errors

Authority and Trust Checks

External signals that build AI confidence in your brand:

  1. Google Business Profile claimed and complete
  2. Wikipedia or Wikidata presence
  3. Industry directory listings
  4. Social media profiles active and linked
  5. Third-party review site presence
  6. Media mentions and press coverage
  7. Industry association memberships
  8. Author bios with expertise credentials

Freshness Checks

AI models value current, maintained content:

  1. Content last updated within 6 months
  2. Blog publishing cadence (at least monthly)
  3. Copyright year current
  4. Broken link monitoring active
  5. Schema markup dates accurate
  6. News and announcement section active
  7. Product/service information current

Want to improve your AI visibility?

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